Outerknown
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Outerknown Expands Retail Presence with Sustainable Boutiques Across the U.S.
Outerknown, the sustainable fashion label co-founded by Kelly Slater, is opening new boutiques across the United States, emphasizing eco-friendly practices in their design and operations.
Refinery -
Outerknown's Sustainable Expansion: Unveiling New Boutiques Across the U.S.
Outerknown is set to open a series of sustainable boutiques across the United States, marking a significant step in its mission to promote eco-friendly fashion and connect with conscious consumers.
Elephantmodern -
Outerknown Targets Surf Specialty with New Wholesale Plan
Outerknown is focusing on surf specialty retailers with a new wholesale strategy, including the launch of a signature Kelly Slater line designed specifically for the surf channel, aiming to fill a unique market position.
Shop Eat Surf Outdoor -
Outerknown's first circular line features digital tag to help close loop
Outerknown has unveiled its 'Second Spin' collection, featuring garments with scannable QR codes that provide consumers with detailed product information and facilitate recycling or resale, supporting the brand's goal of full circularity by 2030.
Just Style -
Outerknown launches new peer-to-peer resale platform
Outerknown has introduced 'Outerworn', a peer-to-peer resale platform allowing customers to sell their used garments directly on the brand's website, aiming to extend product lifecycles and promote sustainability.
Just Style -
Outerknown Partners with Aware™ to Launch Traceable Men's Blanket Shirt
Outerknown collaborates with Aware™ to introduce a traceable version of its Men's Blanket Shirt, enhancing supply chain transparency.
Aware™ Newsroom -
Keel Labs unveils first seaweed-fiber collection with Outerknown
Keel Labs and Outerknown have collaborated to launch the first commercial product made with Kelsun, a seaweed-based fiber, marking a significant step in sustainable fashion.
FashionUnited -
LA brand Outerknown partners with Joe’s Blackbook on student scholarship award
Outerknown has partnered with Joe's Blackbook to offer a $10,000 scholarship and a 2024 summer internship to design students for redesigning its signature Blanket Shirt.
FashionUnited -
Outerknown plots retail expansion
Outerknown is expanding its brick-and-mortar footprint with the opening of four new stores in California and Washington, D.C., designed with sustainability in mind.
Retail Dive